recommendo enables increased sales!
recommendo, commendo's recommendation engine, optimizes the product recommendations of your online shop on the basis of individual shopping attitudes and user characteristics.
Increasing revenue
Optimization of individual product recommendations happens in real-time and continually, typically resulting in sales increases of up to 20%.
Customer loyalty
recommendo bases its personalized recommendations on the individual shopping behavior of each customer. Results typically include:
- increased customer satisfaction
- stronger customer loyalty
- more time spent shopping online at the client's site
Improving sales
recommendo provides personalized recommendations for all the client‘s products, as well as applicable statistical similarities between products. Thus, similar products and recommendations, which meet the individual customer's taste, are shown to him or her online. The results include:
- imporoved product promotion
- custom-fit recommendations that lead to impulse buying
- sales increase that lead to increased revenue
Integration and autonomy
Knowing each individual customer's taste is the basis of an online retailer‘s success. recommendo was developed for the special demands of online marketers. Since it is an independent closed system, it can easily be integrated in distribution portals. recommendo is a stand alone software product that is easily integrated as auxiliary module into the structure of your online shop. The benefits of that include:
- no privacy issues
- no outer data circulation
Leading technology
A hybrid personalized recommendation engine provides a bridge over the so called coldstart problem by switching intelligently between collaborative filtering algorithms and content based filtering techniques.
- collaborative filtering
- content based filtering
recommendo compared to conventional cross selling
Feature
|
recommendo
|
CS
|
| real time learning |
YES |
no |
| increased revenue via cross selling |
YES |
YES |
| increased revenue via up selling |
YES |
no |
| providing recommendations based on large shopping carts |
YES |
YES |
providing recommendations based on small shopping carts
(from first purchase on) |
YES |
no |
providing recommendations based on rarely sold products
(niche products) |
YES |
no |
| providing recommendations of recent products |
YES |
no |
| avoiding top seller recommendations only |
YES |
no |
| most effective recommendations due to leading technology |
YES |
no |
| user-item precitions & item-item correlations |
YES |
no |
| no drawback to performance due to optimized speed |
YES |
no |
| compatible recommendations |
YES |
no |